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Adobe AD0-E409 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Architect, design and implement Adobe Target | 18% | - Select the correct Target Request implementation (Global, Order Confirm, Hybrid) - Describe the implementation of Adobe Target in Native Mobile Apps - Evaluate and design an Adobe Target implementation |
| Topic 2: Adobe Target Administration and Governance | 6% | - Define an ongoing Adobe Target implementation strategy and system governance - Apply the process and best practices to manage users - Describe the administration aspects of the implementation setup |
| Topic 3: Adobe Target and supported touch points | 6% | - Describe client-side delivery implementation - Describe server-side delivery implementation - Describe implementation requirements for mobile, email targeting, and APIs |
| Topic 4: Troubleshooting | 28% | - Troubleshoot Target Request and Response errors - Understand integration errors - Troubleshoot Adobe Target Recommendations Errors - Troubleshoot activity setup errors - Troubleshoot mbox errors |
| Topic 5: Integrating with Adobe Target | 18% | - Describe the integration with Adobe Experience Cloud Audiences - Apply the process to integrate Adobe Target with Adobe Analytics (A4T) - Apply the process to integrate Adobe Target to Adobe Experience Manager - Describe integration with Adobe Experience Cloud Solutions and Adobe Experience Platform solutions |
| Topic 6: Leverage Adobe Target recommendations | 11% | - Demonstrate an understanding of recommendations, catalogs, and criteria - Apply the process to configure Target recommendations |
| Topic 7: Adobe Target fundamentals | 13% | - Explain the fundamental technologies of an Adobe Target implementation - Identify the appropriate Adobe Target usage for a given scenario |
Adobe Target Architect Master Sample Questions:
Question #1
What are common challenges in implementing Adobe Target on mobile apps? (Select two)
A. Synchronization of offline and online data
B. Managing in-app offer display logic
C. Lack of support for custom mboxes
D. High latency due to API calls
Question #2
A client would like to use the Category Affinity feature of Adobe Target. Which Target request (mbox) parameter should be used to record category information?
A. user.categoryId
B. entity.categoryId
C. user.categoryAffinities
D. profile.categoryId
Question #3
A client would like to test alternate images within their email campaigns. One requirement is for all the images to link to the same landing page.
Which implementation method will achieve this goal?
A. Redirector
B. AdBox
C. getOffer/applyOffer
D. Dynamic Image Renderer
Question #4
An Adobe Target architect is designing an implementation that requires the use of Analytics for Target (A4T).
Which script must be loaded first?
A. mbox.js
B. at.js
C. VisitorAPI.js
D. appMeasurement.js
Question #5
A client wishes to create an experience in Adobe Target that modifies content within an iframe on their website, but is unable to modify the content in the Visual Experience Composer (VEC), despite the fact that the content within the iframe is coming from the same domain as the page in which it is embedded. Which approach will give the client the ability to create experiences within an iframe?
A. Implement Target within the iframe content.
B. Utilize a form-based activity type.
C. Create a regional Target request (mbox) around the iframe on the page.
D. Enable the Enhanced Experience Composer in Target Setup.
Solutions:
| Question #1 Correct Answer: A,B | Question #2 Correct Answer: A | Question #3 Correct Answer: B | Question #4 Correct Answer: C | Question #5 Correct Answer: A |
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