Booking the C-C4H260-01 exam is an investment, and a failed attempt means paying the registration fee all over again. With 91 practice questions from Getcertkey, you walk into the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam knowing exactly where you stand.
SAP C-C4H260-01 Exam Overview:
| Certification Vendor: | SAP |
|---|---|
| Exam Name: | SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation |
| Exam Number: | C-C4H260-01 |
| Certificate Validity Period: | 5 years |
| Related Certifications: | SAP Certified Application Associate - SAP Marketing Cloud |
| Exam Format: | Multiple Response, Multiple Choice |
| Available Languages: | English |
| Exam Price: | $550 USD / €470 EUR (varies by region) |
| Real Exam Qty: | 80 |
| Passing Score: | 59% / 48 out of 80 |
| Exam Duration: | 180 minutes |
| Recommended Training: | SAP Learning Journey: SAP Marketing Cloud Implementation SAP Education Official Courses |
| Exam Registration: | SAP Training Shop SAP Certification Hub |
| Sample Questions: | ![]() |
| Exam Way: | Online proctored or onsite at SAP Authorized Testing Centers |
| Pre Condition: | No mandatory prerequisites; recommended 1-2 years of implementation/configuration experience with SAP Marketing Cloud |
| Official Syllabus URL: | https://training.sap.com/certification/c_c4h260_01-sap-certified-technology-associate---sap-marketing-cloud-2002-implementation-g/ |
SAP C-C4H260-01 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Segmentation | 8% - 12% | - Attribute and filter usage - Target group management - Segmentation building |
| Topic 2: Campaign and Journey Orchestration | >12% | - Marketing calendar concept - Permission checks and workflow configuration - Campaign categories and actions - Journey design and execution |
| Topic 3: Integration and Data Upload | >12% | - Data replication and monitoring - Integration with SAP Sales/Commerce Cloud - Integration error handling - Data upload and transformation |
| Topic 4: Dynamic Customer Profiling | >12% | - Best record concept - Score Builder usage - Data anonymization options - Contact/lead/opportunity data model |
| Topic 5: Lead- and Account-Based Marketing | <8% | - Lead lifecycle management - Account-based marketing setup - Contact-to-lead conversion process |
| Topic 6: Business Administration | 8% - 12% | - Application settings - System setup and configuration - User and role management |
| Topic 7: Extensibility | >12% | - CDS views and custom analytics - Custom business objects - Data model enhancement - Extensibility tools and options |
| Topic 8: Commerce Marketing | <8% | - Offer/product recommendations - Commerce integration scenarios |
| Topic 9: Marketing Analytics | <8% | - Analytics Stories creation - Key performance indicators - Report Gallery usage |
| Topic 10: Marketing Planning and Performance | <8% | - Budget and performance tracking - Planning structures |
C-C4H260-01 Exam FAQs for 2026 Candidates
Which certification does the C-C4H260-01 exam lead to?
The C-C4H260-01 exam is the official SAP exam behind the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation certification, validating the skills measured by the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation credential. It sits at the Associate level of the SAP certification program. It also connects to SAP Certified Application Associate - SAP Marketing Cloud, so the knowledge you build here carries over to those tracks as well.
How many questions are on the C-C4H260-01 exam, and how much time do I get?
The C-C4H260-01 exam contains 80 questions to be completed within 180 minutes. Before exam day, divide the available time by the question count to work out a comfortable per-question pace, and mark any item that eats into it so you can return later instead of getting stuck. Timed sessions in the Getcertkey test engines make that pacing automatic — run at least two full-length mock exams under the clock so time pressure never becomes the reason you drop points.
What score do I need to pass the C-C4H260-01 exam, and what does it cost?
The passing score for the C-C4H260-01 exam is 59% / 48 out of 80, and the official registration fee is $550 USD / €470 EUR (varies by region). Retakes are not discounted — every new attempt means paying the full fee again — so it pays to measure yourself before you book. Work through the 91 practice questions on Getcertkey, sit a timed practice test, and schedule your exam only when your scores are consistently comfortable. That simple habit is the cheapest exam strategy there is.
Are there any prerequisites for the C-C4H260-01 exam?
No mandatory prerequisites; recommended 1-2 years of implementation/configuration experience with SAP Marketing Cloud Requirements can change when SAP revises its certification program, so confirm the current eligibility rules on the official exam page before you register.
How do I register for the C-C4H260-01 exam?
You can book the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam through the official registration channels below:
As for delivery, the exam is offered in the following format: Online proctored or onsite at SAP Authorized Testing Centers. Choose the option that suits you best when you book your seat.
What official training is recommended for the C-C4H260-01 exam?
SAP recommends the following training resources for the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam:
Official courses build the foundation; the 91 practice questions from Getcertkey then show you how that knowledge is examined, so the two work best together.
Can I try the C-C4H260-01 practice questions before I buy?
Yes. Getcertkey provides a free C-C4H260-01 PDF demo so you can review the question style and answer quality before purchasing. Every purchase also includes 365 days of free updates — if SAP revises the exam during that period, the updated material reaches you at no cost. Once the free-update year ends, you can extend your update service at a 50% discount.
What if I fail the C-C4H260-01 exam, and how is my order delivered?
Every SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation purchase on Getcertkey is covered by a 100% money-back guarantee with clear conditions: if you take the corresponding exam within 60 days of your purchase and do not pass, you can claim a full refund by submitting a scanned copy of your exam enrollment slip and your official score report as a PDF within two days of the exam date; claims are processed within seven days of submission. The guarantee does not apply to exams taken within three days of purchase, to material that was downloaded but never used in an exam attempt, or to free products and expired orders, and the candidate name must match the payer name. If you would rather not take a refund, you can instead exchange your purchase for two free exam preparation products of equal value and keep the update service on your original product.
Delivery is instant: your download is sent to your email within one minute of payment, with no limit on how many computers you may install the material on. If nothing arrives within two hours, check your spam folder and contact customer service for help.
What topics are covered in the C-C4H260-01 exam?
The SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam blueprint is organized into 10 domains. The first three are:
- Segmentation — 8% - 12% of the exam
- Business Administration — 8% - 12% of the exam
- Lead- and Account-Based Marketing — <8% of the exam
For the complete domain-by-domain breakdown, scroll up to the full exam topics outline above and use it to plan how you distribute your study time.
SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation Sample Questions:
Question 1
You are receiving sales order data from different channels and you would like to differentiate by channel on the contact profile to better understand the journey of the customer. Which of the following the settings are needed to allow this? Note: There are 3 correct answers to this question.
A. Create interaction type
B. Assign an interaction type to communication medium
C. Create and assign interaction channel
D. Assign media type
E. Create interaction reason
Question 2
You have used A/B testing to find out which e-mail message is the most efficient for your campaign. You now want to run a test where some members do not receive any content at all. Therefore, you want to use a control group. What are the steps required to execute the A/B testing using a control group?
A. Control groupEmail templateCampaignLoad data in target group
B. Control groupTarget groupEmail templateCampaign
C. Control groupEmail templateMarketing approvalCampaign
D. Control groupRecalculate SegmentsEmail templateCampaign
Question 3
You are implementing SAP Marketing Cloud and want to integrate with another system. What is the recommended standard data load sequence to avoid data inconsistencies.
A. 1. Marketing Permissions2. Marketing Subscriptions3. Interaction Contacts4. Products - Product Category5. Interactions
B. 1. Interaction Contacts2. Marketing Permissions3. Interactions^ Products - Product Category5. Marketing Subscriptions
C. 1. Interactions2. Interaction Contacts3. Marketing Subscriptions4. Marketing Permissions5. Products - Product Category
D. 1. Interaction Contacts2. Marketing Permissions3. Marketing Subscriptions4. Products - Product Category5. Interactions
E. 1. Interactions2. Interaction Contacts3. Marketing Subscriptions^ Marketing Permissions5. Products - Product Category
Question 4
A marketer creates a campaign with spend items in SAP Marketing Cloud. Which components are created in SAP ERP when this campaign is released? Note: There are 2 correct answers to this question.
A. A work breakdown structure (WBS) element
B. An internal order
C. A budget plan
D. A project
Question 5
In SAP Marketing Cloud, what SAP Fiori application can you use to detect problems when integrating SAP Marketing Cloud with SAP Sales Cloud?
A. Import Monitor
B. Data File Load
C. Browse Contact Data
D. Marketing Application Jobs
Solutions:
| Question 1 Answer: A,B,C | Question 2 Answer: D | Question 3 Answer: D | Question 4 Answer: A,D | Question 5 Answer: A |


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