From your first practice question to exam day, Getcertkey covers the entire C_C4H260_01 journey: a free demo, 91 practice questions in three formats, a full year of free updates, and a clear refund policy. Preparing for the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam has rarely been this straightforward.
SAP C_C4H260_01 Exam Overview:
| Certification Vendor: | SAP |
|---|---|
| Exam Name: | SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation |
| Exam Number: | C_C4H260_01 |
| Available Languages: | English |
| Passing Score: | 59% / 48 out of 80 |
| Real Exam Qty: | 80 |
| Certificate Validity Period: | 5 years |
| Exam Duration: | 180 minutes |
| Related Certifications: | SAP Certified Application Associate - SAP Marketing Cloud |
| Exam Price: | $550 USD / €470 EUR (varies by region) |
| Exam Format: | Multiple Choice, Multiple Response |
| Recommended Training: | SAP Learning Journey: SAP Marketing Cloud Implementation SAP Education Official Courses |
| Exam Registration: | SAP Certification Hub SAP Training Shop |
| Sample Questions: | ![]() |
| Exam Way: | Online proctored or onsite at SAP Authorized Testing Centers |
| Pre Condition: | No mandatory prerequisites; recommended 1-2 years of implementation/configuration experience with SAP Marketing Cloud |
| Official Syllabus URL: | https://training.sap.com/certification/c_c4h260_01-sap-certified-technology-associate---sap-marketing-cloud-2002-implementation-g/ |
SAP C_C4H260_01 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Business Administration | 8% - 12% | - Application settings - User and role management - System setup and configuration |
| Topic 2: Commerce Marketing | <8% | - Offer/product recommendations - Commerce integration scenarios |
| Topic 3: Dynamic Customer Profiling | >12% | - Contact/lead/opportunity data model - Data anonymization options - Best record concept - Score Builder usage |
| Topic 4: Extensibility | >12% | - Custom business objects - CDS views and custom analytics - Extensibility tools and options - Data model enhancement |
| Topic 5: Marketing Planning and Performance | <8% | - Planning structures - Budget and performance tracking |
| Topic 6: Lead- and Account-Based Marketing | <8% | - Lead lifecycle management - Contact-to-lead conversion process - Account-based marketing setup |
| Topic 7: Integration and Data Upload | >12% | - Data upload and transformation - Integration with SAP Sales/Commerce Cloud - Integration error handling - Data replication and monitoring |
| Topic 8: Campaign and Journey Orchestration | >12% | - Marketing calendar concept - Permission checks and workflow configuration - Journey design and execution - Campaign categories and actions |
| Topic 9: Marketing Analytics | <8% | - Report Gallery usage - Analytics Stories creation - Key performance indicators |
| Topic 10: Segmentation | 8% - 12% | - Segmentation building - Attribute and filter usage - Target group management |
Common Questions About the SAP C_C4H260_01 Exam
What is the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam all about?
The C_C4H260_01 exam is the official SAP exam behind the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation certification, validating the skills measured by the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation credential. It sits at the Associate level of the SAP certification program. It also connects to SAP Certified Application Associate - SAP Marketing Cloud, so the knowledge you build here carries over to those tracks as well.
How many questions are on the C_C4H260_01 exam, and how much time do I get?
The C_C4H260_01 exam contains 80 questions to be completed within 180 minutes. Before exam day, divide the available time by the question count to work out a comfortable per-question pace, and mark any item that eats into it so you can return later instead of getting stuck. Timed sessions in the Getcertkey test engines make that pacing automatic — run at least two full-length mock exams under the clock so time pressure never becomes the reason you drop points.
What score do I need to pass the C_C4H260_01 exam, and what does it cost?
The passing score for the C_C4H260_01 exam is 59% / 48 out of 80, and the official registration fee is $550 USD / €470 EUR (varies by region). Retakes are not discounted — every new attempt means paying the full fee again — so it pays to measure yourself before you book. Work through the 91 practice questions on Getcertkey, sit a timed practice test, and schedule your exam only when your scores are consistently comfortable. That simple habit is the cheapest exam strategy there is.
Are there any prerequisites for the C_C4H260_01 exam?
No mandatory prerequisites; recommended 1-2 years of implementation/configuration experience with SAP Marketing Cloud Requirements can change when SAP revises its certification program, so confirm the current eligibility rules on the official exam page before you register.
How do I register for the C_C4H260_01 exam?
You can book the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam through the official registration channels below:
As for delivery, the exam is offered in the following format: Online proctored or onsite at SAP Authorized Testing Centers. Choose the option that suits you best when you book your seat.
What official training is recommended for the C_C4H260_01 exam?
SAP recommends the following training resources for the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam:
Official courses build the foundation; the 91 practice questions from Getcertkey then show you how that knowledge is examined, so the two work best together.
Can I try the C_C4H260_01 practice questions before I buy?
Yes. Getcertkey provides a free C_C4H260_01 PDF demo so you can review the question style and answer quality before purchasing. Every purchase also includes 365 days of free updates — if SAP revises the exam during that period, the updated material reaches you at no cost. Once the free-update year ends, you can extend your update service at a 50% discount.
What if I fail the C_C4H260_01 exam, and how is my order delivered?
Every SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation purchase on Getcertkey is covered by a 100% money-back guarantee with clear conditions: if you take the corresponding exam within 60 days of your purchase and do not pass, you can claim a full refund by submitting a scanned copy of your exam enrollment slip and your official score report as a PDF within two days of the exam date; claims are processed within seven days of submission. The guarantee does not apply to exams taken within three days of purchase, to material that was downloaded but never used in an exam attempt, or to free products and expired orders, and the candidate name must match the payer name. If you would rather not take a refund, you can instead exchange your purchase for two free exam preparation products of equal value and keep the update service on your original product.
Delivery is instant: your download is sent to your email within one minute of payment, with no limit on how many computers you may install the material on. If nothing arrives within two hours, check your spam folder and contact customer service for help.
What topics are covered in the C_C4H260_01 exam?
The SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam blueprint is organized into 10 domains. The first three are:
- Dynamic Customer Profiling — >12% of the exam
- Campaign and Journey Orchestration — >12% of the exam
- Business Administration — 8% - 12% of the exam
For the complete domain-by-domain breakdown, scroll up to the full exam topics outline above and use it to plan how you distribute your study time.
SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation Sample Questions:
Question 1
Your customer wants to use a set of attributes for segmentation. The attributes are available in an existing data source. Which configuration app can you use to assign the existing data source?
A. Assign to Segmentation
B. Data Sources
C. Key Mapping of Segmentation Objects
D. Segmentation Objects and Attributes
Question 2
What are the main objects that make up the data model of SAP Marketing Cloud?
A. Item of interest, interactions, Products and product category
B. interactions, interactions contacts, Item of interest
C. Segmentation Models, Profile, Interactions
D. interactions, interactions contacts, Products and product category
Question 3
Which key figures can you use to evaluate the effectiveness of a recommended scenario?
A. Impressions
B. Conversion rate
C. Model status
D. Click-through rate
E. Activated e-mails
Question 4
When it comes to best practices and how to configure your data sources, what needs to be considered with regard to interactions? Note: There are 2 correct answers to this question.
A. Load master data and transactional data in one package for a given API.
B. Use standard interaction types where possible.
C. Load interactions before creating the respective contacts.
D. Use the same interaction types for the same events.
Question 5
How does SAP Marketing Cloud support services with long term agreements? Note: There are 2 correct answers to this question.
A. By grouping marketing objects, such as programs and campaigns
B. By running campaigns to prolong contracts
C. By triggering up-selling to higher valued product bundles
D. By allocating budget for marketing activities and plan budgets
Solutions:
| Question 1 Answer: D | Question 2 Answer: D | Question 3 Answer: A,B,D | Question 4 Answer: D | Question 5 Answer: B,C |


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