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IBM Sales Mastery M2040-724

M2040-724

Exam Code: M2040-724

Exam Name: IBM Kenexa Talent Engagement Sales Mastery Test v1

Updated: Sep 26, 2026

Q&A Number: 54 Q&As

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IBM M2040-724 Exam Syllabus Topics:

SectionObjectives
Sales Competency Skills- Solution Selling
  • 1. Mapping solutions to business outcomes
    • 2. Identifying customer needs
      - Objection Handling
      • 1. Competitive positioning
        • 2. Value justification techniques
          Customer Engagement Strategy- Sales Process
          • 1. Pipeline progression
            • 2. Lead qualification
              - Consultative Selling
              • 1. Discovery techniques
                • 2. Stakeholder alignment
                  Sales Mastery Foundations- IBM Kenexa Talent Engagement Overview
                  • 1. Value proposition for enterprise HR optimization
                    • 2. Core concepts of talent engagement solutions
                      - IBM Rewards & Engagement Portfolio
                      • 1. Integration within IBM HR solutions ecosystem
                        • 2. Product positioning and capabilities

                          IBM Kenexa Talent Engagement Sales Mastery Test v1 Sample Questions:

                          Question #1
                          Which of the following is not a technology capability in CompAnalyst?

                          A. Recruitment Administration
                          B. Pay Analytics
                          C. Job Description Building
                          D. Survey Management


                          Question #2
                          What are the attributes that remain constant to delivering a successful employee engagement survey?

                          A. Survey Design, Administration and Reporting
                          B. Survey Design, Administration, Reporting, and Behavior Change
                          C. Survey Design, Administration, Reporting and Results
                          D. Administration, Reporting and Behavior Change


                          Question #3
                          What is the most important benefit to using an employee engagement survey within an organization?

                          A. Hire the very best and maximize the employee experience to drive better outcomes
                          B. Help companies weed out candidates that are not going to be engaged within the organization
                          C. Provide an understanding as to why your company is not performing based on employee engagement
                          D. Use engagement surveys to determine which employees are not working as hard


                          Question #4
                          What are the components that make up the Employee Engagement Index?

                          A. Satisfaction, Advocacy, and Retention
                          B. Pride, Satisfaction, and Retention
                          C. Pride Advocacy, and Retention
                          D. Pride, Satisfaction, Advocacy, and Retention


                          Question #5
                          What is the typical sales cycle for Kenexa's 2xAssessproduct?

                          A. 10 to 12 months
                          B. 6 to 8 months
                          C. 3 to 6 months
                          D. 8 to 10 months


                          Solutions:

                          Question #1
                          Correct Answer: A
                          Question #2
                          Correct Answer: C
                          Question #3
                          Correct Answer: A
                          Question #4
                          Correct Answer: D
                          Question #5
                          Correct Answer: A

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